Mediawide is part of the Trellance Solutions Extension Program.

Mediawide has integrated the Personalized Interactive Video Platform with Trellance Analytics and Cloud.

Trellance is the leading provider of data analytics and business intelligence solutions, professional services and consulting for credit unions.

The company’s solutions and services, together with the patented common data model, are used by credit unions to find actionable insights, improve member experience and achieve portfolio growth.

Integrated with the Mediawide Personalized Interactive Video Platform, Credit Unions can address their members by their first name at the outset, delivering a relevant message to them and, if need be, engage them with a unique animated and interactive story.

Send out any number of personalized videos using your existing CCM platform. The Mediawide Personalized Interactive Video Platform integrates with Trellance by utilizing Descriptive Analytics, Predictive Analytics, and Prescriptive Analytics to get the right message to the right member .

Personalized Interactive Videos by Mediawide does not only deliver videos but interactive videos. Conduct surveys, customer profiling, or call to action buttons within the personalized videos to increase and optimize interaction with the consumer. Interactive video analytics are also included, such as Click Through Rates, Video Play, and Video Completion Rates.

Personalized Interactive Videos by Mediawide can be used to connect consumers with personalized content that is both relevant and engaging.

Product Highlights

  • Personalized 1:1 Email marketing is achieved by integrating Mediawide Interactive Video Platform with your current CCM Platform.
  • In a typical use case, The Interactive Video Platform can create thousands of personalized videos, and send these using an email template directly from from CCM platform.
  • Personalized videos are created on a mass scale in real-time, therefore no waiting for the rendering of MP4 files.
  • Created videos are HTML5 animations with optional MP4 videos, audio files, and interactive animations.
  • Very lightweight format.

Value Proposition

  • Personalized videos contained with Email marketing campaigns give 280% greater returns.
  • When you send an email with a personalized video, get.
    • Four times the open rate.
    • Eight times the click-through rate (CTR).
    • 75% fewer subscribers opting out.
  • Customer renewal rates are 12% higher when personalized video is used.
  • Engagement levels are two times higher.
  • Time spent on the page goes up by 62%.